My Thai Time wanted three key elements to feature in their promotional video: a lot of beaches, a lot of people training hard, and a lot of people having fun.
OUR APPROACH
Our primary focus was to show training in a place with utter natural beauty. We utilised drone shots to show the beautiful landscape and used a relatable testimonial approach. This created trust in the brand and the experience they were buying.
THE RESULTS
The video successfully increased their brand awareness and grew their Instagram following some 46%. It sat at the centre of their sales strategy.
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