Adversent Case Study
THE BRIEF
Adversent wanted to make e-Learning fun, exciting and an attractive offering to the younger generation. They wanted a light-hearted piece to use on social media for both brand awareness, and to support the sales cycle.
OUR APPROACH
Astery decided to use a tongue in cheek approach, almost borderline slapstick with a strong lead role. We wanted to grab and hold attention with a fast-paced piece and constantly changing locations.
THE RESULTS
The video generated just under 180,000 views on YouTube alone. Adversent saw an uptick of over 74,000 social followers. The video was also utilised successfully for social media ads.
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